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Cuervo Tradicional
History In A Bottle
The Cuervo family has been making 100% Agave Tradicional for the past 219 years. “History in a Bottle” was created to showcase this storied craftsmanship. Thanks to Laika House, who spent eight months handcrafting every detail to bring this spot to life. adweek | fastcompany


campaign overview



The Interactive HistoReality of Cuervo This VR app lets you view scenes from Cuervo history in your very own bottle of Tradicional. Hold your phone over the label and a 3D world appears inside the bottle.

Cuervo VR History in a Bottle App ‘How To’ video.




Behind the scenes photos.
8 months in the making. Laika House doing what they do best.